[youtube http://www.youtube.com/watch?v=AS5i8OkRNt0]

New Action Brawler Game Planned to Launch this Year Exclusively on Nintendo Platforms

Details…

Activision Publishing, Inc., a wholly owned subsidiary of Activision Blizzard, Inc. (Nasdaq: ATVI), is bringing the ultimate TRANSFORMERS video game experience to kids of all ages with the TRANSFORMERS PRIME video game for Nintendo Platforms.  Based on the hit animated television show produced by Hasbro Studios and currently airing on Cartoon Network television network., the game lets fans play as their favourite AUTOBOT characters and embark on an action-packed adventure to save the earth from the evil MEGATRON and his new secret weapon.  Players step into the roles of OPTIMUS PRIME, BUMBLEBEE, ARCEE, AUTOBOT RATCHET, BULKHEAD and more as they explore unique vistas all around the world with brawler-style combat and diverse driving sequences.  Along the way, gamers cultivate friendships with Jack, Miko and Raf – the human characters from the show – as Team Prime sets out to protect mankind and eliminate the DECEPTICONS once and for all.

“Hasbro Studios has done a phenomenal job with the TRANSFORMERS PRIME television show,” said David Oxford, Executive Vice President at Activision Publishing.  “We are collaborating closely with the series creators to capture all the adventure, humour and friendships from the show to create an authentic action experience for TRANSFORMERS fans of all ages to enjoy.”

“Hasbro is thrilled to be working with Activision again on an exciting new TRANSFORMERS video game,” said Mark Blecher, Senior Vice President of Digital Media and Marketing at Hasbro.  “The TRANSFORMERS PRIME animated series has resonated strongly with kids and fans and we’re looking forward to delivering this new way to experience the adventure.”

TRANSFORMERS PRIME will hit stores later this year and is being developed exclusively for Nintendo’s Wii system and the Nintendo 3DS hand-held system by Now Production (NowPro), and for the Nintendo DS hand-held system by Altron Corporation.  The game has not yet been PEGI rated. 

For more information and exclusive updates, fans can visit www.TransformersPrimeTheGame.com.

 

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